Foothills Dermatology & Facial Plastic Surgery
7418 North La Cholla Boulevard
Tucson, AZ 85741
Phone: (520) 731-1110
Monday–Friday: 8:30 a.m.–5 p.m.
The physicians and staff of Foothills Dermatology & Facial Plastic Surgery are aided by the technology of MarketWise computer imaging software. We use this software program in conjunction with a specialized camera to capture high-resolution photos of the faces of our dermatology and plastic surgery patients in Tucson. These photos can later be altered to help people considering cosmetic procedures envision their likely results.
How Does MarketWise Work?
Dr. Jerold Olson is one of the only plastic surgeons in Tucson to use MarketWise software to help patients understand their procedures and their results. Using a digital camera with high-resolution capabilities, a doctor or another member of our medical team takes photos of a patient’s face, using angles that highlight the specific area on which the patient wants to focus. The photos are then uploaded to a computer, and the doctor uses MarketWise’s powerful enhancing tools to adjust the image and illustrate the possible results of the procedure.
Using this type of visual aid makes it easier for the doctor to explain each step of a procedure and provides patients with plenty of opportunities to ask questions, as well as point out things they like or dislike.
Meet Our Doctors
Board-certified facial plastic surgeon Dr. Jerold Olson and board-certified dermatologist Dr. Katherine Orlick blend their skills for your optimal well-being and comfort.
Who Can Benefit From Using Computer Imaging?
Computer imaging software is useful for both doctors and patients. By previewing their results, patients can provide their doctors with more detailed requests, opening up the dialogue during the consultation and preoperative appointments. When both parties have the same specific goal in mind, patient satisfaction is higher.
The staff members of Foothills Dermatology & Facial Plastic Surgery use the MarketWise computer imaging program during consultations for rhinoplasty, in particular.
The advanced capabilities of MarketWise software can adjust skin tone and texture, as well as resize, reshape, and rotate the smallest details of the nose. The retouched image provides the patient with a detailed, realistic-looking glimpse of his or her potential.